Enlightening the way to Women’s Health
If a women's health condition is holding you back, it's anything but normal.
Women | Bayer is illuminating the truth about
what “normal” really is in women’s health. Together we can create a life without health compromises, and embrace every single moment. Let’s redefine what normal is in women’s health together.
JOIN The #AnythingButNormal Movement
Over 1.5 billion women worldwide, that’s almost 1-in-2, experience women’s health issues,1 yet too many accept this suffering as normal without realizing its impact on their everyday lives.
That’s why we’re coloring one of our lips – not only to show solidarity, but also to shine a guiding light that will inspire women to take our survey, and help women find a space to share their stories. Together, we can redefine what “normal” really is in women’s health.
We can’t bite our lip anymore, but we can color it.
Join us today – grab your boldest lipstick and color 1 of your 2 lips, then encourage others to do the same by posting it on social media with #AnythingButNormal, #1in2challenge and #ColorMyLip.
The above fictional images serve as a visual representation of the #AnythingButNormal movement’s spirit and action. Participation in this initiative is entirely voluntary. Bayer respects individual discretion regarding participation.
IF IT’S HOLDING YOU BACK, IT’S ANYTHING BUT
EXPLORE EACH MYTH
AND HELP REDEFINE NORMAL
IS CHANGING
YOUR TAMPONS OR
PADS
EVERY 2 HOURS
“NORMAL”?
Is it “NORMAL” to feel like your body is on fire as you get older?
Is anxiety
about accidental pregnancies JUST A “NORMAL” part of being a woman?
Is losing
libido “NORMAL”
in women 45+?
Period so painful you miss school –
Are they just a “NORMAL” part of being a woman?
BAYER: PARTNERING WITH WOMEN FOR OVER 100 YEARS2
As the global leader in women’s healthcare, we are proudly committed to driving innovation to meet women's health needs throughout the various stages of their reproductive life, from menarche to menopause.
The term "women" is used to encompass individuals who identify as women, as well as those who may not identify within the traditional gender binary but still identify with womanhood. This usage is intended to be inclusive and respectful of all individuals who identify with the experiences and perspectives commonly associated with womanhood. We acknowledge and recognize the diversity of gender identities and strive to be inclusive in our language.
- 1. Institute for Health Metrics and Evaluation (IHME) (2021). Global Burden of Disease Factsheet: Gynaecological diseases – Level 3 cause. Available at https://www.healthdata.org/research-analysis/diseases-injuries-risks/factsheets/2021-gynecological-diseases-level-3-disease [Accessed October 2024]. 2. Södersten P, Crew D, Logan C, et al. Eugen Steinach: The First Neuroendocrinologist. Endocrinology. 2014;155(31):688-695. Return to content
